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Business Wire Provides Global PR Service for ChinaJoy 2010
Beijing – Howell International officially announced today that Business Wire will provide global tradeshow services for its ChinaJoy, CGBC, CGDC, CGOC etc., which will take place from July 28th till August 1st in Shanghai.  Business Wire’s team of trade show experts will work with Howell closely to ensure the event news is seen by the widest audiences possible.
As the official wire service for hundreds of industry events worldwide, including major events such as Olympic Games, CES, E3, TGS, Macworld, LinuxWorld NAB CTIA wireless and more, Business Wire reaches the events’ onsite and online media centers. It delivers audiences no other service can match, from registered journalists and event attendees to Internet audiences via custom event pages. The online event news centers provide one-stop access to exhibitor news releases, photos and multimedia. All news are delivered directly to major media, trades, individual reporters and industry analysts, and posted to Business Wire full list of consumer portals, news sites, databases and financial information system.
"Business Wire has long been recognized as the leading provider of event-based news distribution, management and tracking," stated Leon Harbar, Vice President of Global Event Services, Business Wire. "Business Wire's robust tradeshow platform will deliver the most complete, end-to-end communications solution for ChinaJoy,." CGBC, CGDC, CGOC in 2010
Han Zhihai, Secretary-General of the ChinaJoy Organizing Committee and General Manager of Howell, expressed his high expectation on such partnership, “Working with the recognized global leader in tradeshow services, we now have a more effective communication tool to promote China’s fast-growing gaming industry overseas, share Chinese company’s successful stories with international professionals, and be able to offer our attendees a cost-effective solution to connect with online and offline audiences around the world.”
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